Michael Kors is a global fashion powerhouse known for its sophisticated and luxurious designs. Its bags are available in a variety of styles and materials. They are perfect for any occasion, from a simple tee and jeans to an office-ready blazer.
From the Jet Set travel tote to the Camden and Marina hobo, this designer knows women. His namesake label was founded in 1981 and has since received many awards, including CFDA Womenswear Designer of the Year in 1999 and 2003.
They are made of high-quality materials
Michael Kors bags are crafted from high-quality materials, making them durable and long-lasting. These bags are a favorite among women and can be found in a variety of styles. Some of the most popular styles include the envelope vachetta, round vachetta, and zip-top purses. Authentic Michael Kors bags feature a logo with an expanded MK that stands out from the leather and is stamped into one side. The handle hardware should also be slightly rectangular and feel hefty. Knock-offs often use rounded handles and hardware that looks cheap or fake.
For a stylish bag that will complement any outfit, try the Michael Kors Eva Large Logo Stripe Tote. This bag is a chic, modern accessory that features rosy gold durable hardware and superior craftsmanship. It can easily hold a wallet, cellphone, and a few essential makeup items. The bag is also available in five monogram colors, so you can personalize it with your initials to make it even more special.
They are available in a variety of styles
Whether she’s going to the mall with a designer dress or just running errands in the city, the busy professional needs an elegant leather handbag that fits her sophisticated style. Fortunately, Michael Kors offers a wide selection of purse styles for any occasion.
The party girl’s night-out outfit calls for a clutch that combines fashion and function, so Michael Kors makes it easy with wristlets that double as cell phone cases and wallets. For a bar-and-club hopping evening, she can also go big with an open tote bag, such as the Miranda or Eliza models.
The mom can’t let her kids down, so she requires a durable yet stylish handbag. Her daily routine is hectic enough, so she needs a functional bag that won’t slow her down. Luckily, Michael Kors has large hobo bags, such as the Camden or Marina models, to fit her many necessities, such as diapers and juice pouches. Lastly, the college student’s heavy books don’t have to weigh her down when she chooses an athletic-inspired backpack, such as the Rhea model.
They are affordable
If you want a Michael Kors bag but don’t want to spend a fortune, the designer’s latest line is surprisingly affordable. The Bedford Travel Extra-Large Logo Stripe Weekender Bag is the perfect size for a few outfits, a pair of pajamas, and some makeup. The bag is also extremely feminine with a cute monogram detail and gold-tone hardware.
Another great option is the Michael Kors Lita Small Leather Crossbody Bag. It’s ideal for running errands or a chic date night. Its sleek design and timeless color will fit any wardrobe.
Although Michael Kors’ success in the affordable market has increased its reach, it may have also undermined the brand’s image as an upscale label. Ubiquity is one of the biggest challenges for high-end brands, and it could have an impact on future growth. For example, if many trendy women buy the same styles, they will soon tire of them.
They are well-marketed
Michael Kors is an affordable luxury brand that caters to upscale customers. Its products include shoes, handbags, jewelry and watches. The company has a large number of retail and outlet stores. It also offers licensed products such as eyewear and fragrances through third-party licensees.
Kors’ latest line features several new designs and an improved manufacturing process. Its leather is now better quality, and its seams are smoother. The company’s website has a zoom function to help shoppers view the finer details of each bag. The company is also focusing on improving its margins by moving toward full-priced luxury stores.
Kors’ target audience is millennials who are looking for contemporary and uptown style. Its recent expansion into men’s clothing has helped the brand gain a wider customer base. The company also has a global distribution network that includes company-operated retail and e-commerce sites, department stores and specialty retailers in fashion capitals around the world. It has also worked to improve its sourcing practices by reducing labor costs and increasing efficiency. michael kors women’s bag